Driving Growth Through Content
In order to compete with already established flower delivery companies, our client needed to improve their authority and expand its number of keyword rankings. They didn’t have the internal resources needed to research and create the volume of content needed, so Redefine Marketing Group created a monthly editorial process to streamline the research, creation, and publishing of 75 pieces of content per month, across six months. As a result of our aggressive content campaign, new users increased by 1,194%. In addition, we saw a 389% increase in keyword rankings and a 335% increase in the number of page one rankings.
Increase overall website sessions and streamline content creation efforts