An SEO without the right technology is like a doctor without a stethoscope; we’re constantly on the hunt for the latest tools and technology, but never forget about the tried and true methods that continue to produce results.  


Victor, SEO Specialist

When Technology & Expertise Collide

At Redefine Marketing Group, we’re proud to bring our tools, vision, and experience together to make a difference in the marketing efforts of our client’s. We have over 45 years of collective SEO experience, and have state-of-the-art tools and the overarching vision and drive to match. 

Tools: We’re constantly on the hunt for the latest and greatest tools, and aren’t satisfied with using only one. From content-specific tools to competitor analytics tracking software and everything in between, we like to stay one step ahead of competitors. 

Experience: We aren’t a jack-of-all-trades, master-of-none kind of company. Instead, you’ll get access to a variety of individuals, each with their own area of expertise. From content to social media to CRO, none of us pretends to know something we don’t.

Vision: From the beginning of our engagement, we will work with you to ensure our vision for our campaign matches the overall vision you have for your company. We’ll work in tandem with you to achieve your goals and we’ll provide support wherever we can. 

How We Learn & Grow

State-of-the-Art Tools

We’re always on the hunt for the latest and greatest tools, and use those tools to produce the best possible results. Have your own set of tools you know and love? We’ll learn how to use those, too. 

Competitive Intelligence

Competitive intelligence makes up a huge part of our strategy, and we’ll constantly keep an eye on what’s working (and what’s not working!) for your competitors. 

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Collaborative Vision

Nothing we do is siloed. We’re always collaborating with each other and with our clients. On top of that, we attend conventions and networking events to ensure our strategies are as up-to-date as possible. 

Without adequate tools it’s difficult to predict which strategies will be the most effective, which is why we use specialized tools for content, social, technical, and off-page optimizations. 


Stephanie Fehrmann, Co-Founder
Opportunity Discovery

We use our suite of tools to find areas of opportunity for your brand, whether that’s through back links, landing page enhancements, or bid improvements. 

Real-time Monitoring

Our tools allow us to monitor your brand in real-time, and our reports make it easy for you to do the same. We believe all clients deserve to know the status of their campaigns, any time of day. 

Competitive Intelligence

Our competitive analysis tools help us keep an eye on your competitors, their successes, and their losses. This information helps us enhance our strategies even further. 

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